Wix Quiz Maker & Builder: Embed in Minutes
Build personality quizzes, knowledge quizzes, or product recommendation quizzes with Opinion Stage and embed them easily on any Wix page. Just copy and paste.
- ✓ Free to use
- ✓ No credit card needed
How to Add a Quiz to Your Wix Site
Opinion Stage lets you add interactive quizzes to any page on your Wix site. Wix’s built-in quiz feature is limited to its Online Programs product, so quizzes only work inside a course or program (not on regular pages) and don’t support personality results or product recommendations.
To add a quiz to a regular Wix page, most people use an external tool like Opinion Stage and embed it with Wix’s HTML element. With a quiz maker like Opinion Stage, you can easily create personality, knowledge, or product recommendation quizzes.
2. Copy the quiz code
Click on the Share button at the top of your screen and then click on the Wix tab. Copy the embed code.
3. Go to Wix
Open your Wix site editor and click on +.
4. Add an HTML code box
Click on Embed Code and then on Embed HTML.
5. Paste the quiz code
Paste the HTML code you copied into the box, and then click Apply. Drag the container to the right spot on your site.
And now you’re done!
Why Add Online Quizzes to Your Wix Site?
From engaging visitors to collecting leads, here’s why your site needs a Wix quiz.
Turn Wix Pages Into Interactive Funnels
Instead of static pages people scroll past, quizzes turn your Wix pages into guided experiences. You can place them on landing pages, blog posts, or product pages and use them as natural entry points into your funnel, not just another piece of content.
Capture Leads & Send Them to Your Marketing Stack
Collect emails inside your quiz alongside each visitor’s responses. Then send that data into tools like Mailchimp, HubSpot, Google Sheets, or your CRM through direct integrations or Zapier. From there, you can trigger follow-ups, segmentation, or drip campaigns based on how people answered, turning a quiz into an active part of your marketing system.
Improve Conversions on Wix Stores & Landing Pages
If you’re using Wix Stores, a product recommendation quiz helps shoppers decide faster. Instead of having them browse filters or scroll through full catalogs, you guide them to the right product in a few steps. This is especially effective on mobile, where large catalogs can feel overwhelming and slow to explore.
Get Clearer Behavioral Insights From Your Visitors
Page views show traffic, but quiz responses show intent. You can see what people are trying to figure out, where they hesitate, and what they prefer. These patterns help you improve product pages, messaging, and even how you structure navigation across your Wix site.
3 Types of Quizzes You Can Add to Wix
Personality Quiz
Personality quizzes turn visitors into defined “types” based on how they respond, like “Which [X] are you?”. On a Wix site, they work especially well for keeping visitors engaged on landing pages and blog posts, while also giving you a clearer picture of the different audience segments interacting with your content.
Knowledge Quiz
Knowledge quizzes let visitors test what they know in a more interactive way. On Wix sites, they’re a simple way to boost engagement and keep people on your site longer. They can also be used for fun competitions, giveaways, or challenges that encourage participation.
Product Recommendation Quiz
For Wix Stores, product recommendation quizzes help simplify decision-making. Instead of browsing filters or scrolling through categories, shoppers answer a few quick questions and get guided to the product that best fits them. This makes it easier for people to go from browsing to buying, creating a smoother path to purchase.
Opinion Stage Features for Wix Quizzes
A few of the features that come in handy when you’re building a quiz for your Wix site:
- AI quiz builder: Describe what you want and get a quiz in under a minute.
- 100+ templates: Start from a ready-made Wix quiz template instead of a blank page.
- Lead capture: Add a lead form anywhere in your quiz and collect emails along with the answers each person gave.
- Full design customization: Colors, fonts, advanced customization (like custom CSS), and white label, so the quiz fits your Wix theme.
- Works with Wix’s HTML element on any page: Embed your quiz on Wix landing pages, blog posts, product pages, or anywhere else Wix supports the standard HTML element. No developer or App Market install needed.
- 100+ integrations: Send responses to Mailchimp, HubSpot, Zapier, Google Sheets, or your CRM automatically.
- Real-time analytics: Track views, completions, drop-off, and answer breakdowns as responses come in.
See all Opinion Stage quiz maker features.
Wix Quiz Maker FAQs
Can you do a quiz on Wix?
Yes, but with a catch. Wix has a built-in quiz feature inside its Online Programs product, but quizzes there only work inside a course or program. They’re designed for course assessments rather than marketing or lead capture. To add a quiz to a regular page on your Wix site, the standard approach is to create the quiz with a tool like Opinion Stage and embed it using Wix’s HTML element. Scroll to the top of this page for the step-by-step.
What is the best platform to create a quiz on Wix?
Opinion Stage is a strong fit for most Wix users because it’s free to start, doesn’t require a developer, and works with Wix’s standard HTML embed element. You can build personality quizzes, knowledge quizzes, and product recommendation quizzes – quiz types Wix’s built-in feature doesn’t support – and customize them to match your Wix site design. The right Wix quiz builder depends on your goals, but for marketing quizzes and lead generation, Opinion Stage covers the common needs without locking you into a paid plan to access core features.
How do I embed a quiz in Wix?
You embed a quiz in Wix by clicking the + button in your Wix editor, choosing Embed Code, then Embed HTML. Paste the quiz embed code from Opinion Stage into the HTML box, click Apply, and drag the container to where you want it on the page. The full walkthrough with screenshots is at the top of this page.
What's the difference between Wix Online Programs quizzes and embedding an external quiz?
Wix Online Programs has a built-in quiz feature, but it only works inside a course or program and not on regular pages. The quizzes are designed for course assessments inside a learning flow. If you want a quiz on a regular Wix page (a landing page, a product page, your homepage), you’ll need to use an external quiz tool like Opinion Stage using Wix’s HTML element. Online Programs is a better fit for graded course assessments and an embedded quiz is a better fit for marketing, lead generation, or product recommendations.
Should I use a Wix App Market quiz app or embed an external quiz tool?
Both work. Quiz apps from the Wix App Market install directly inside your Wix site and integrate with the editor or dashboard. Embedded tools like Opinion Stage live outside Wix. You build the quiz on Opinion Stage, copy the embed code, and paste it into Wix’s HTML element on whichever page you want. Opinion Stage offers personality, knowledge, and product recommendation quizzes, full design customization, 100+ integrations, and a free plan with lead capture included. The right choice depends on what your quiz needs to do and where you prefer to manage it.
Can I collect leads from a Wix quiz?
Yes and it’s included in Opinion Stage’s free plan. You can add a lead form anywhere in your quiz and collect emails alongside each visitor’s full answer context. The leads you collect can sync automatically to Mailchimp, HubSpot, Zapier, Google Sheets, or your CRM. You can also set up email notifications for every new submission. Paid plans add advanced features like white labelling and higher response volumes.
What kind of quizzes can I add to my Wix site?
With Opinion Stage you can build and embed unlimited quiz types on your Wix site, including personality quizzes, knowledge quizzes, product recommendation quizzes, BuzzFeed-style quizzes, trivia, and more. You can choose from 100+ templates or start from scratch, customize the look with images, videos, and GIFs, and add advanced features like conditional logic and lead capture forms. See more types of quizzes.
Will the quiz look good on mobile devices?
Yes. Opinion Stage quizzes are fully responsive and adapt automatically to mobile, tablet, and desktop. Once embedded on your Wix site through the HTML element, the quiz adjusts to fit whichever device a visitor is using.
Other Ways to Engage Your Wix Audience
A quiz isn’t the only way to get your Wix visitors involved. Depending on what you’re trying to learn or collect, one of these might be a better fit:
- Wix Poll: Quick, one-question polls for fast audience feedback.
- Wix Survey: Longer-form surveys for structured research and customer feedback.