How to Add a Mailchimp Poll or Survey to Your Email

Adding an engaging poll or survey to your email marketing campaigns is quick and easy with Opinion Stage and Mailchimp.

Create a Mailchimp Poll or Survey in Minutes

Follow these simple instructions to send a Mailchimp poll or survey to your email subscribers:

1. Create a poll or survey

Start by creating a poll or making a survey from scratch. You could also use one of our templates and customize it according to your needs.

poll creation form

2. Copy the link

Locate the Mailchimp poll/survey you created in the items dashboard. Click the “Embed & Share” button, select the “Share Link” tab, and copy the link.

copy poll link

3. Share via Mailchimp

Paste the poll/survey link into your Mailchimp email editor and send it.

Try this poll

Tips for Creating a Mailchimp Poll or Survey:

Follow these steps to make your polls and surveys shine.

Plan First

Start by thinking about your audience, who they are, and what information you would like to get from them. If you are unsure you know who your audience is, start by asking that!

Make Your Mailchimp Poll Short

Remember that the fewer questions you ask, the more responses you will get. Try to select short & simple questions and answers so it’s easy to understand the questions and quickly answer.

Make It Easy to Participate

Verify that the answers to a question cover all the options and that they do not overlap. When needed, offer users to add their own answers.

Select Appealing Questions

Try to make your questions juicy, a boring question will get fewer responses than a “lively” one.

Make Your Mailchimp Poll Visual

Integrate inside the poll or survey images to boost engagement. As they say, a picture is worth a thousand words. Images can also add context to the questions and answers.

Customize The Look & Feel

Select a theme that fits your brand or site. You can customize the colors and select a font, or use CSS override to set all look & feel.

Gather Leads

Polls & surveys offer a great opportunity to gather leads since the contact information gathered is associated with the poll/survey answers.

Learn more about our poll maker & survey maker.

You can easily do it yourself, no need for a developer

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