WhatsApp Survey – How to Run a Survey on WhatsApp

Follow these steps to create and send out a WhatsApp Survey:

1) Create a survey using the survey creation form

2) Locate the survey in the dashboard

3) Click “Embed & Share” button, and then the “Link” tab

4) Copy the link and paste it into your WhatsApp channel

You’re done!


Below is an example of a WhatsApp Survey created with Opinion Stage:

whatsapp-surveyTo view live examples, refer to the survey templates & examples dashboard

Tips for Creating a Survey on WhatsApp

Define the WhatsApp survey purpose

Start by defining the purpose of your survey. Is it to learn about your audience or is for gathering feedback or ideas for new products/services. Verify your questions perfectly align with the goal.

Ask engaging questions

Try creating questions that engage your users. Verify the questions and answers are short and simple. Double-check that the answers cover all the options and that they do not overlap. Whever needed, allow users to suggest additional answers.

Keep it short

The number of questions you ask in your Whatsapp Survey will depend on the situation. As a general rule of thumb, we recommend creating surveys with no more than 10-15 questions to verify you don’t lose your users on the way. Remember that the more questions you ask, the fewer responses you will get.

Use visuals

Questions that integrate images inside get a much higher completion rate compared to text-only questions. Add interesting images that stand out and stir emotion. You can add images to the cover, to the question and to each of the answers in the survey

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Learn more about our Survey Maker

WhatsApp Survey – How to Run a Survey on WhatsApp