As a marketing professional or employer, there are many types of quizzes you can use. Maybe you want to use a personality quiz to compare candidates or just for generating …
Background InterContinental Hotels Group is a multinational hospitality company, with 5,656 hotels across nearly 100 countries. Their Customer Experience Operations team oversees the 1) Customer Service, 2) Sales, and 3) Loyalty …
Data collection is the process of collecting and measuring information on specific variables. It’s done with the purpose of answering questions or testing hypotheses. There are a variety of different data …
Surveys are powerful tools that market researchers use to collect data. Given that you ask the right survey questions, you can help your business acquire the right information to drive …
Have you decided to create a quiz but are unsure of which quiz maker to use? Do you have questions about what to expect from the best online quiz maker? …
Businesses of all sizes need a marketing plan. Essentially, it’s a roadmap to success. It consists of strategies and marketing tactics that will keep all the business’ efforts focused on …
There a a variety of different types of market research, which you can help you gather information about your customers’ needs and preferences. While this in and of itself may …
Demographic questions are survey questions which serve to uncover the identity of a respondent. They give insight into respondents’ gender, age, ethnicity, marital status, education level, and income. These types …
Are you serious about your company’s training program? Are you confident in your ability to effectively train both new hires and current employees? Do you have a system in place …
Anyone who has been through school has most likely experienced the seven types of assessments for improving the learning process. The pre-tests educators used to give out at the start of …
