What Type Of Marketer Are You?

Are you considering a career in marketing but don't know where to start? Take this short fun quiz to help figure out what area of marketing would be right for you!

How do you prepare for the days weather?

I already knew what the weather was going to be like yesterday!

I ask my friends/roommates what the weather is like

I wear the same type of clothes no matter what

I check my fancy weather app to see how it will change through the day

How would you like to spend a Friday night?

Trying a new experience

Hunting down the next best restaurant

Documenting my night out with friends on social media

Catching up on any work so you have the weekend free

When you write an essay, do you...

Work on it a little bit every day until it gets done

Cram it all the night before it's due

Sit with a friend and work on it together

Write too much and have to cut a few pages

What is your favorite part of campus?

Red Square

Wilson Library

Wade King Rec Center

The Viking Union (VU)

Uh oh.. It's exam time. How are you going to study?

Group study session!

Eh, who needs to study?

Stay up all night rereading your notes

I've been studying every day since class first started

You're at a social event! What are you doing?

Meeting as many new people as possible

Looking for someone specific to talk to

Talking with the first person you met all night

Petting the dog that is there

What role do you usually play in group projects?

The leader

The researcher

The one who does 90% of the work

The one who does great work the night before it's due

You're a Creative!

You’re a Creative! You like to create beautiful stories to tell through a brand's messages. You're all about coming up with the next billion-dollar marketing campaign, and you have the skills to back it up. Whether it's creating the best blog post ever made, creating a new slogan, or designing a perfect logo, you do good work and have fun doing it.

You should look into forms of content and brand marketing. Some potential jobs for this are:

Content Marketing Specialist
- Responsible for creating, editing, and strategizing content such as blogs, videos, social media, emails, and more. They make sure content is relevant, easy to find, and interesting to the target audience.
- Salary: ~$60k/year
Brand Marketing Manager
- Creates and maintains a brand image to create a brand that the target market will resonate with and connect to. This involves conducting research, overseeing lower-level marketing positions, and studying competitors.
- Salary:~ $80k/year

Be sure to check out the other job areas as well! Marketing is a broad profession, and you can do almost any job with the skillset you will learn at Western's Marketing Program. It is worth trying everything to see what you're good at and what you enjoy. Happy marketing!

You're an Optimizer!

You're an optimizer! You enjoy creating the most efficient and accurate ways to reach consumers. Using data, and lots of it, you find the best way to reach and connect with your target market. Performing statistical tests, collecting data, and presenting this data is easy and fun for you to do. Don't worry if you're not a statistical expert yet, Western's Marketing Program will help you get there! And with this mindset, you will do a great job for any company.

You should look into forms of digital marketing and marketing analytics. Some potential jobs for these areas are:

Digital Marketing Specialist
- Design and execute branding strategies in online mediums. Handles search engine optimization, digital research, and creation, distribution, and analysis of paid ads.
- Salary:~$55k/year
Product Manager
- While a brand manager focuses on the overall brand, a product manager focuses on how a specific product will perform in the market. By gathering and analyzing data, they will position their product to best fit the target market’s needs. They also coordinate all areas of product development such as product engineering, marketing, and designing.
- Salary: ~$100k/year

You're a Strategist!

You're a strategist! You love thinking in the long term and getting better results because of it! You are organized, efficient, knowledgeable, and think in the big picture. You are able to quickly realize whether a strategy will work or not and understand the reasoning as to why. You like to research the market and use that research to your advantage. You know what the consumers want better than they do themselves.

You should look into forms of brand management and strategic planning. Some potential jobs in these areas are:

Marketing Communications Specialists
- Responsible for communicating and promoting a consistent company strategic plan at all events and published media.
- Salary: ~$60k/year
Brand Marketing Manager
- Creates and maintains a brand image to create a brand that the target market will resonate with and connect to. This involves conducting research, overseeing lower-level marketing positions, and studying competitors.
- Salary:~ $80k/year

You're a Motivator!

You're a motivator! You thrive in environments with lots of other people to collaborate with. You are a natural leader whose smooth and calming words help both coworkers and consumers alike! You enjoy helping others however you can which makes you a great person to work with. By hearing and understanding others, you help them rise to their potential while excelling in the area yourself.

You should look into forms of communication and public relations. Some potential jobs in these areas are:

Marketing Communications Specialists
- Responsible for communicating and promoting a consistent company strategic plan at all events and published media.
- Salary: ~$60k/year
Operations Manager
- Oversee the overall production of a good. From purchasing raw materials to optimizing supply chain workflow, the operations manager is responsible for ensuring efficient and reliable production.
- Salary: ~$75k/year