3 Key Benefits of Using Monument Signs for Businesses

Businesses all over the world use monument signs to advertise. Studies reveal that almost 50 percent of customers tend to choose a business based on its outdoor signage. In the age of Internet, when companies are busy pushing their products and services online, the demand of monument signs for businesses hasn’t decreased. In addition to providing visibility, monument signs help businesses create brand awareness. If you are starting a new business or have expansion plans on mind, installing monument signs outside your office should be on the priority list. For those who are still unsure if monument sign can get them desired exposure, we list three key benefits of using these signs. Keep reading. 

1
Target Local Customers

It is no secret that small businesses generate the bulk of their revenue through local customers who usually live within five miles of the business’s location. Monument signs are one of the most effective marketing tools used by small businesses to target their local customers. When customers see the sign multiples times a day, it increases the likelihood of them buying the product.

2
Cost Effective

Installing monument signs is a one time cost. You install the sign once and it helps market your product 24 hours a day, 365 days a year. In comparison, using print or online media can cost you serious money, every time you will place an ad in a local newspaper or place online ads. If you want to customize the monument sign, you might have to pay more, but this will again be one time cost.

3
Help Customers Find You

Using monument signs for businesses is a time-tested method to market products and services. These signs help businesses in conveying their messages more effectively. When designing a monument sign, businesses must pay attention to aligning it with their brand story to achieve coherence and increase brand recognition. If possible, choose a monument sign provider who gives you a complete flexibility on the designing part so that the end result is an attractive, well conceptualized and marketing-centric sign.

4
One Sign, Many Benefits

Using monument signs is a time tested method to market products and services. These signs help businesses in conveying their messages more effectively. When designing a monument sign, businesses must pay attention to aligning it with their brand story to achieve coherence and increase brand recognition. If possible, choose a monument sign provider who gives you a complete flexibility on the designing part so that the end result is an attractive, well conceptualized and marketing-centric sign.