Are Cigars More than a Symbol of Corporate Success and Social Status?
Cigar smokers are increasing in the United States leaps and bounds. Not only young and middle-aged men, but women and teenagers are also addicted to it. The upsurge is due to a very common perception among individuals and that is – cigars are more than a social and corporate status symbol.
Be it Montecristo Cigars or any other brand, cigars are considered all about people, power, and tool of the trade. Let’s find out why cigars have been a symbol of corporate success?
Cigars like Cohiba Cigars have been the social status for English aristocrats for whom smoking them after dinner was a sign of prestige. There were smoking rooms during 19the and 20the where men and their male guests confine to discuss the business and any political concerns. They would accompany expensive cigars with an equally expensive glass of cognac or whiskey. From that time, success and power became indissolubly linked with smoking well-blended imported cigars.
When the corporate tycoons were busy in making money, gaining wealth and, social status, they never put aside cigars. The demand always kept on growing hand in hand with money and social position. The most significant fall of cigar consumption can be seen after the 1929 market crash, which creates a global effect. The market for cigars drastically crumbled in reaction to the state of corporate affairs both in the United States and around the world.
Smoking an exclusive brand like Montecristo Cigars is believed a symbolic of membership, social position and level of corporate success. Even today, they’re emblems of success and status like luxury cars, designer clothing, and zip codes. There is connoisseurship and membership in private clubs where only elite social circles and high gentry are allowed. Selling advertising to high ranking companies and making oodles of cash in stock marketing gives you the ability to increase your purchase power.
During the Twentieth Century, cigar popularity was linked to the market trends. According to available data, when markets would trade for Corporate America and another part of the world, cigar popularity used to soar too. Experts measured the growth of cigar consumption alongside these market forces. When the market declines periodically and corporate affairs worsened, the consumption of cigars reduced too. At the time of market recovery, especially during the boom economy, cigar consumption increased too.
Hollywood has also contributed to the image of the business leaders. The businesses men’s success is highlighted by the cigars consumption. Even today, cigars perform like the role of a barometer that characters have achieved. The secured position and wealth of these characters in movies are shown by their attitude of throwing money at extravagant and luxury goods.
The Hollywood industry considers cigar as a corporate accessory just like the handmade Italian shoes, Breitling timepiece and Mont Blanc Ball Point Pen. You can see corporate kingpins on film smoking cigars in their impressive boardrooms, luxury yachts, top floor offices, and private jets.
Coming to a conclusion, we can say that cigars have been an important accessory when it comes to corporate success, market trends. And even today, they’re on a long list of objects that signify control, power, and a bank balance.